The Google Ads API will no longer accept new adopters of session attributes or IP address data in conversion imports starting Feb. 2nd. Developers who already use these fields can continue for now, ...

For marketers, measurement and attribution is still a headache, which is throwing a major wrench in campaign planning. Campaign planning is also a struggle for B2B marketers, who often use LinkedIn to ...

New Standard Aims to Simplify Event Data Sharing and Improve Campaign Performance Across the Digital Advertising Ecosystem; Available for Public Comment Until Friday, February 20, 2026 NEW YORK, Jan.

The upgraded platform enhances batch processing, API performance, and secure cloud automation for businesses worldwide.

Yahoo DSP today (April 29th, 2025) announced the launch of its Conversion API (Yahoo CAPI), a future-proof solution designed to help advertisers streamline measurement, attribution, and optimisation ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More In the rush to train AI in a company’s knowledge library, the reality is ...

A monthly overview of things you need to know as an architect or aspiring architect. Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with ...

What’s the difference: Data migration vs data conversion? Your email has been sent Even though data migration and data conversion both occur during a data move, the two processes aren't the same. Find ...