Facebook will retire its analytics tool June 30. Here's why marketers should view that as a good thing. Facebook Discontinued its Facebook Analytics tool at the end of June 30, 2021. The free tool had ...

The recent surprise announcement that Meta will soon be shutting down its Facebook Groups API is throwing some businesses and social media marketers into disarray. On January 23, Meta announced the ...

Meta is going all in to expand the reach of its short video products. In the latest step to those offerings widely reachable, the company is launching a Facebook Reels API for developers to integrate ...