TikTok has secured its future by agreeing to split the US app from the global business. But the deal will spark changes to the app's algorithm. Katie is a UK-based news reporter and features writer.

A develops brand algorithms by looking at both online and offline data points to determine who to reach and where to target them.

TikTok Deal Is (Finally) Happening, CEO Confirms Plans to Retrain US Algorithm Oracle, Silver Lake, and Abu Dhabi’s state-owned investment firm MGX each plan to take a 15% stake.

Commentary: With new US ownership, the magic of TikTok's algorithm appears to have run out. And so has my interest. Abrar's interests include phones, streaming, autonomous vehicles, internet trends, ...

WASHINGTON (Reuters) -The chair of the House Select Committee on China said Thursday that a licensing agreement for use of the TikTok algorithm as part of a deal by Chinese-based ByteDance to sell U.S ...

WASHINGTON (Reuters) -The chair of the House Select Committee on China said Thursday that a licensing agreement for use of the TikTok algorithm, as part of a deal by China-based ByteDance to sell U.S.

TikTok’s closely guarded recommendation algorithm is back in the spotlight after its Chinese parent ByteDance signed binding agreements to create a joint venture that would place operational control ...

TikTok’s Chinese owner is poised to keep roughly half the profits from the app’s US business — even after ceding majority ownership to US investors under a deal pushed by President Trump, according to ...

US politicians — both Republican and Democrat — had worried TikTok's Chinese ownership could mean American user data was ...