This article explains how B2B marketers can effectively use generative AI while maintaining human oversight, brand alignment, ...

AI Customer Acquisition Channels for B2B Enterprises: Practical Manual for AI WeChat, AI SMS, and AI Landing Pages. The ...

From Transmission to Dentsu B2B and BBN, we are breaking down the top Global marketing agencies in B2B in our latest 2025 ...

Reimagine your B2B go-to-market strategy by harnessing AI not just for efficiency, but to unlock transformative, ...

LG Electronics had not conducted component consultations in the B2B space due to competitiveness. Japanese technology led in ...

B2B Example: The marketing automation software company could segment its email list by industry and send targeted email campaigns with content relevant to each segment’s specific challenges.

B2B Example: The marketing automation software company could participate in online marketing conferences, host webinars on marketing automation best practices, and connect with potential customers ...

There are many companies bringing one-click checkout to the direct-to-consumer marketplace, but few are developing similar tools for the business-to-business marketplace. B2B payment volume is ...

I witnessed a rare thing yesterday – a virtual reality product designed specifically for use in a B2B environment. And not just at a trade show. You may have noticed that the hype about VR went into ...

By Andy Hoar Forrester forecasts that 1 million US B2B salespeople will lose their jobs to self-service eCommerce by the year 2020. B2B buyers now favor do-it-yourself online options for ...