Humans often act irrationally, making decisions—sometimes important ones—that contradict our best interests. This kind of irrational behavior is at the center of behavioral economics, and this free, ...

Behavioral economics uses an understanding of human psychology to account for why people deviate from rational action when they’re making decisions. In the model of rational action assumed by ...

The roadmap to making meaningful change in your personal or professional life can be found in the discipline of behavioral economics. Historians trace the “custom of making new year’s resolutions” ...

Behavioral Economics is the application of psychology to the field of economics. It describes the role that psychology plays among consumers, employers, and governments, which then impacts markets and ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

In experiential education, the student learns through experience by observing a concept or phenomenon and applying this knowledge in a real-world context. A research project conducted by undergraduate ...

It is a bit difficult to say what criteria should be used to judge the success or failure of a research initiative on the scale of merging psychology and economics. Two reasonable criteria, at least ...

Whenever I sit down with sources in the business beat, say over lunch, dinner or drinks, my journalist ears and brain go on autopilot when they start talking about financial literacy. Almost always I ...

In the late 1800s, one of the most enduring fictional characters of all time first appeared on the scene. No, I am not talking about Sherlock Holmes or Oliver Twist, but a less well-known though ...

Today and in the next few weeks I will be sharing with you some highlights of my Behavioral Economics journey meeting my heroes! You may ask, “What is the importance of Behavioral Economics in my ...