In my last article, I provided an overview of social CRM and walked through a core use case -- customer service (see How Social CRM Improves the Customer Service Lifecycle). In this post, I want to ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. You're looking for a CRM system for your company. But you're not ...

CRM software provider Salesforce.com Inc. is offering a new application development service that it claims will end some of the headache and burden of crafting software for customers. The San ...

The Customer Relationship Management (CRM) market is heating up, with most of the major software vendors touting their own solutions. Most businesses face a similar challenge -- how do you manage the ...

Salesforce has spent the last 20 years building a $13 billion company, largely on the back of a CRM application delivered as a cloud service. In its most recent financial guidance, Salesforce ...

Salesforce and Pegasystems could not be further apart in terms of where both companies started their respective customer relationship management (CRM) journeys. Salesforce is currently evolving from ...

LONDON--(BUSINESS WIRE)--The custom applications development service market size is poised to grow by USD 26.74 billion during 2020-2024, progressing at a CAGR of over 7% throughout the forecast ...

The Internet and e-business are ushering in a new wave of application development where hosted services, like those offered by application service providers (ASP), are playing an increasingly ...