Tech outlet Wired is at the center of a potential data breach after a lone hacker claimed to have breached Condé Nast and is ...
Understanding your customer better isn’t as complex as you might think, but it does require a thoughtful analysis of where and how you can collect meaningful data. By better defining which aspects of ...
A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...
Paula Chiocchi is CEO of Outward Media, Inc., a provider of 117MM B2B contacts including email and digital IDs that drive business growth. In recent years, there have been significant transitions in ...
Building and using a customer database is a strategy for managing your customer relations. As a marketing tool, customer databases are widely used by medium and small firms because you can interrogate ...
A customer data platform (CDP) is a prepackaged, unified customer database that pulls data from multiple sources to create customer profiles of structured data available to other marketing systems.
Regardless of industry, businesses today collect scores of data from their customers. While this data can be acquired both intentionally and unintentionally, knowing what to do with that information ...
Pub chain J.D. Wetherspoon has deleted its entire email mailing list and says it will stop sending newsletters via email. The unexpected move was announced on Friday June 23 in an email from chief ...
SINGAPORE: Homegrown online cashback portal ShopBack has been fined S$74,400 (US$54,600) by Singapore’s data privacy watchdog over a data leak that affected more than a million of its customers. The ...
Hacker Breaches Dropbox Sign Database, Views Customer Data An attacker accesses the cloud storage provider's e-signature platform and users' personal information. No customer documents or payment ...
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