As a professional actor, your demo reel is your calling card. It’s often the most important element in getting chosen for an audition or a self-tape. But what makes a reel stand out among the ...

If a brand can only afford one marketing element in its annual marketing plan and the product is meaningfully superior to competitors, I would recommend demoing the product. Demoing or sampling ...

A product demo is a critical tool in the sales process. It exists in the all-important consideration space between lead qualification and conversion, giving you the opportunity to show how your ...