To learn more about our editorial approach, explore https://dmnews.com/the-direct-message/. Beyond the inbox: who’s still opening their mail? The moment you hear ...

Paula Chiocchi is CEO of Outward Media, Inc., a leading provider of multi-channel marketing data that drives business growth and success. Almost everyone has an address and almost everyone also has an ...

As businesses adapt to consumer shopping habits in the post-pandemic world, it's important to evolve your direct mail marketing strategy to stay relevant and ensure your direct mail list converts.

Enterprise marketers say their top challenges with direct mail campaigns are poor response rates and bad address data, according to recent research from Lob. The report was based on data from a survey ...

Direct mail has been having a moment (or two) in the past year or so, as major media outlets and providers rediscover its worth to brands, companies, and organizations. In an election cycle of record ...

SAN FRANCISCO--(BUSINESS WIRE)--Lob, the leading direct mail platform, today announced that it has raised $50 million in Series C funding. Led by long-time investor Y Combinator Continuity, this new ...