The humble email newsletter, which became a star in its own right, appears headed back to earth. Credit...Rose Wong Supported by By Benjamin Mullin and Katie Robertson Meta, which owns Facebook, is ...

Opinions expressed by Entrepreneur contributors are their own. There’s a common adage you’ll hear marketers say: Spend as much time promoting your content as you do creating it. It applies to your ...

Effective advertising almost always includes a robust email marketing strategy, regardless of the type of business. Emails are inexpensive to produce, yet they reach a broad audience efficiently.

Managing customer data is hard work, but that hard work can yield one of the most important assets for the cooperative of the future: the first-party data you own. We often hear from farmer-owned and ...

A few years ago, when I started working on newsletters, most people thought email was dead. Social media, it seemed, was the way to reach people. But today, thanks in large part to the unknowable ways ...

Loyalty must be earned over time. So perhaps it's not surprising that Men's Wearhouse (www.menswearhouse.com) took a multiyear approach to testing how to move from a pure promotional email stream to a ...

I was recently asked: "Is an email newsletter part of a nurture program?" Usually we think of newsletters as useful devices to keep customers informed and engaged. And that is, in part, a goal of a ...

Your email inbox is quickly becoming some of the most sought-after real estate in the digital world — and Forbes wants in. The publication recently announced the debut of its Journalist Entrepreneurs ...

While the popularity of third-party email marketing services like Mailchimp has grown over the years, it is still possible to create and design company newsletters using Microsoft Outlook. You can ...

Using Microsoft PowerPoint you have the power to add charts, graphs, pictures, and a host of other types of information to presentations to help make them more dynamic and easy to understand. When you ...

A high-volume credential-harvesting campaign is using a legitimate email newsletter program named SuperMailer to blast out a significant number of phishing emails designed to evade secure email ...