Google's new AdWords Experience, an update to AdWords Manager, is meant to help brands tweak their ad campaigns to address shoppers' "micro-moments." Every shopper wants to get bargains online, ...

So, it appears that you have finally made the decision to use Google AdWords to help your business stay ahead of the curve. If you are not aware of the technical know-how of using Google AdWords or ...

Google announced new AdWords features today at SMX which are all designed around two things: increasing sales and measuring results. There’s new innovations for local advertisers, brick and mortar ...

Are you getting too many invalid clicks in your Google AdWords account? How about "valid" clicks, but you know they are actually invalid? Both of these scenarios can be difficult and costly.

Google AdWords now has a location extension designed to help manufacturers drive more in-store sales, the company announced Thursday. Google’s new “affiliate location extensions” are similar to ...

As part of an ongoing series, the CNN Underscored team showcases outstanding deals you can shop right now in the CNN Store. Each week, our staff features a product we think you’ll love. This week, ...

When trying to learn something new about paid or organic search results, there’s a good chance you will run into countless articles about how they differ or which one is better. However, what you may ...

Indonesian researcher Sandersan (Sandy) Onie is not only looking at how Google Adwords can be used to help those in need of mental health support, he is also on a mission, driven by family history, to ...

As you know, Google promised to ban AdWords advertisers at a higher rate and began doing so in late September and throughout November but promised to really step it up later last month. I spotted a ...

This is something I never thought of before - what if you have a Google AdWords campaign running with your Google account and you delete your Google account - what happens to the campaign? Well, ...

It’s been well known that Google has been working on a solution to tie clicks on search ads back to in-store traffic and sales as part of Estimated Total Conversions in AdWords. Today, the company ...

Under the shift, which Google said would eventually be rolled out to all users, old addresses would remain active. Messages ...