Search giant Google is offering customers of AdWords, the keyword advertising program, a new way to manage their accounts. On Tuesday, Google notified AdWords customers in an e-mail that they could ...

According to its blog post announcement, AdWords and DoubleClick, two long-time staples for small businesses, are being replaced with rebranded versions that reflect changing approaches to advertising ...

Greg Sandoval covers media and digital entertainment for CNET News. Based in New York, Sandoval is a former reporter for The Washington Post and the Los Angeles Times. E-mail Greg, or follow him on ...

Google has released a new AdWords tool which will make it easier for advertisers to create reports in spreadsheets. The new tool is currently in beta and integrates directly with Google Sheets as a ...

Google AdWords has introduced a new tool called Reach Planner, which allows advertisers to forecast reach and frequency of ad units on YouTube. In addition, Reach Planner can also forecast performance ...

Google has introduced a few new features for their AdWords service. These new features include an improved keyword tool and the ability to automatically generate site-related keywords simply by ...

This week we learned that Google is going to drop the name AdWords after 18 years and switch it to Google Ads. Google also released an Indexing API, which right now only works with job posting URLs, ...

Opinions expressed by Entrepreneur contributors are their own. If the closure of the popular Google Reader service has taught us anything, it’s that no program is safe from the search giant’s chopping ...

Advertisers and agencies without enterprise-level access to the Google Suite can now access and benefit from the integration between Optimize and Google AdWords. A visual editing tool created by ...

Google seems to be testing a new AdWords feature that allows you to batch your keyword analysis into a larger overview report, as opposed to running the report for each and every keyword manually. The ...

A retargeting renaissance in online ad tools has Google rolling out an AdWords "remarketing" tool Thursday to help advertisers connect with consumers who landed on their Web site but didn't convert ...

Back on November 7th, we reported on a Google AdWords Diagnostic Tool Bug. The issue was that when you moused over a keyword in your AdWords account, the diagnostic tool would display a message that ...