Build great sites, great content, for your users, according to Nick Fox, SVP of Knowledge and Information at Google.

Google's Danny Sullivan says that all their ranking systems, including AI search, reward content that is written for humans.

AI is changing the way we search — and transforming the practice of search engine optimization. Brands want to ensure they're visible in AI searches and that they're accurately represented. Experts ...

Gone are the days when SEO, a.k.a. Search Engine Optimization, was all about ranking on Google. Only 61% of Gen-Z users turn to Google Search to find local businesses, which is falling behind ...

If you’ve been following the buzz around Generative Engine Optimization, or “GEO,” you’ve probably seen some wild claims. “AI ...

Learn how Generative Engine Optimization gets your business recommended by ChatGPT. A 5-step framework to appear in AI ...

Jon has been an author at Android Police since 2021. He primarily writes features and editorials covering the latest Android news, but occasionally reviews hardware and Android apps. His favorite ...

Google may be steadily losing market share in China to rival Baidu.com, but the company is not giving up, adding several new features to its Google.cn search engine, including some capabilities that ...

Google Shopping isn’t just about bidding and budget management – it’s about feeding Google the best possible data. Unlike traditional search ads, where keywords dictate targeting, Shopping campaigns ...

Zach began writing for CNET in November, 2021 after writing for a broadcast news station in his hometown, Cincinnati, for five years. You can usually find him reading and drinking coffee or watching a ...