Nearly 30 years ago, when Google launched the search engine that started its long march to dominance, its founders started without much hardware. Known at first as Backrub and operated on the Stanford ...

Want to own your niche online? We’ll walk you through how to build topical authority and become the site people (and Google) trust. Say it with me: Don’t just publish more. Instead, become the best ...

Google wasn’t around for the advent of the World Wide Web, but it successfully remade the web on its own terms. Today, any website that wants to be findable has to play by Google’s rules, and after ...

When the U.S. Department of Justice originally brought — and then won — its case against Google, arguing that the tech behemoth monopolized the search engine market, the focus was on, well … search.