We discuss the difference between a marketing qualified lead (MQL) and a sales qualified lead (SQL) and how to use them to improve the customer experience. Generating leads is crucial for businesses, ...

In recent releases of SQL Server, Microsoft has delivered a great deal of feature enhancements and performance improvements. This rapid delivery has been facilitated by some development changes at ...

I want to design a query to compute some returns for stock data and in searching the 'SQL Server Books Online' I find a very small and not so helpful at all help section on the lead and lag functions.

In the second part of this interview with Microsoft partner architect Conor Cunningham, we talk about Microsoft's use of telemetry to improve SQL Server and Azure SQL. We also discuss the changes the ...

In 2012, SiriusDecisions released a new version of its popular "demand waterfall" marketing effectiveness framework. Since 2002, many marketers have used the Sirius-defined processes, and the ...