In 2025, loyalty programs have become one of most important assets as the airline industry tilts more toward wealthier ...

American Airlines is pioneering yet another frontier in loyalty through evolutions to its long-standing AAdvantage program.

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...

American Express has announced upcoming changes to Platinum card lounge access, effective Jan. 1, 2027. Cardholders will be ...

Retail rewards programs are valuable to businesses that want to encourage customer loyalty, and they’re worthwhile for consumers as well. Common membership benefits include cash back, coupons, members ...

A report by Arrivia found that only 42% of people used their awards to lower the cost of a trip. Customers pay for these "free" perks with fees and inflated travel prices. Travel companies removed ...

NEW YORK, Feb. 25, 2025 /PRNewswire/ -- Ascenda, the industry leader in loyalty-as-a-service, has partnered with Galileo Financial Technologies, SoFi Technologies, Inc.'s Tech Platform (NASDAQ: SOFI), ...

Many loyalty programs collect detailed purchase histories and preferences, and increasingly use algorithms to offer targeted ...

Partnership combines Galileo's technology platform and Ascenda's loyalty expertise to simplify and power card loyalty programs NEW YORK, Feb. 25, 2025 /PRNewswire/ -- Ascenda, the industry leader in ...

Loyalty programs are great, and many consumers opt for certain brands because of these programs. But they can get better, and blockchain technology can improve. Attracting and retaining customers have ...

(WHTM) — I was out of the country for a few weeks, and everyone “missed” me. No, not my friends and family back home. Or, well, maybe they did; I didn’t ask them. But I know Supercuts missed me when I ...

Are rewards points and cash-back cards really worth it? Canadians are spending more strategically than ever, using loyalty points on everyday purchases.