Every time my company, a global software data processing organization, is approached for services by a startup founder with a disruptive mobile app idea, we begin by asking questions to better ...
Back in the Dark Ages, circa 2015, the main business model for most companies was to sell products as one-time transactions. Car dealers sold cars, music labels sold CDs, technology vendors sold ...
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Among those developing AI products or features, 70 percent say delivery costs are eroding margins, with 52 percent planning new pricing models to mitigate cloud spend. Usage-based pricing is emerging ...
Flexibility and adaptability are essential for monetizing video content in new markets and in new ways. No one monetization model will serve all audiences or support the monetization of every type of ...
The popular Asian message service Line displayed impressive financial results earlier this month, and a leaked document from Taiwan (a presentation to potential customers) sheds light on one of the ...
Google touts its AdSense to Web site publishers as a way to “earn more revenue from your website, while providing visitors with a more rewarding online experience”: When you display Google ads on your ...
Oliver Roup is the CEO and founder of VigLink. According to statistics released from the Interactive Advertising Bureau, mobile advertising spend rose to $3.4 billion in 2012, up 111 percent from the ...
In its 2016 landmark study, Monetizing Car Data, McKinsey analyzed the coming opportunity for connected vehicle data by charting out how four industry megatrends of autonomy, connectivity, powertrain ...
Despite offering distinct pay-to-win advantages in games like Assassin's Creed Valhalla, Ubisoft says it follows an internal "Fair Monetization" policy for its games. Starting in 2017, Ubisoft became ...
He said on Saturday that the forthcoming model intends to surpass YouTube's current creator rates. He also announced incoming content formats like adding "long-form text to tweets" and longer video.