Survey sampling and estimation methods form the cornerstone of modern statistical inference, underpinning research across the social, medical, and natural sciences. At their heart, these methods ...

verybody has a favorite color and season—preferences that seem innate, always defying reason. Auditors are no different when it comes to haphazard sampling, a process in which—ideally—they choose ...

Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Vikki Velasquez is a researcher and writer who has managed, ...

UK – The Market Research Society has launched a steering group as part of aims to ensure that minority groups are represented within market research samples. The group has been formed as part of the ...

• SSI launched the modern day research sampling industry in 1977. • SSI is a rapidly growing global company with 13 offices in 11 countries. • Today SSI has an international team of more than 335 ...

Konstantin Vodopyanov, a professor at the College of Sciences and CREOL, the College of Optics and Photonics, recently co-authored a study published in the journal Optica. This research examines ...

Consumers love free samples. And while retailers and manufacturers recognize sampling as an important marketing strategy, until now few understood sampling’s effectiveness. PromoWorks commissioned an ...