In light of economic crises and predictions of a recession, companies are trying to save money and optimize loyalty programs. My marketing technology company, Mindbox, has launched hundreds of ...

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New data shows loyalty programs are valuable tools for developing strong customer relationships. Here’s how to create an effective one. A successful loyalty strategy offers customers tangible value ...

In today's fast-paced world, QSRs have become a staple for many consumers seeking convenient and affordable meals. To foster customer loyalty and drive repeat business, these restaurants have ...

If you’re looking for ways to save money on your grocery bills, maximizing your grocery rewards might be the way to go. By taking advantage of loyalty programs and rewards opportunities offered by ...

As organizations expand, human resources leaders often face mounting pressure to develop effective employee recognition programs that can scale alongside growth. While traditional, manual methods ...

This is utterly unscientific, but I suspect that when it comes to my points-and-miles "strategy," I am a lot like you. I have ...

Whether you think that AI is going to save the world or doom humanity, what’s undeniable is that we live in a time when it’s easier than ever to access information and put it to use. This has profound ...