Tim Cohn spotted that the Google Advertising Professionals Search is now live. It can be accessed at adwords.google.com/professionals/search and lets you search for ...

Google AdWords is a staple platform for the vast majority of digital marketing strategies. However, marketers need to get things right from the outset to avoid costly inefficiencies. This guide will ...

Google AdWords plays an important role in the success of businesses, and companies should optimize their AdWords campaign to the greatest possible extent. Yet this can be easier said than done. By ...

Search Engine Land » Platforms » Apple » Apple Search Ads » SearchCap: Google AdWords interface, Google Home listens & Apple Search Ads expands Below is what happened in search today, as reported on ...

There’s a legend in the digital marketing world of a college graduate who wanted to work at a large digital agency. This enterprising young graduate submitted his resume, and when he didn’t hear back, ...

2017 is the year Google became convinced its PPC machines are better than you. If you work in PPC and have been keeping up with AdWords changes over the last year or so, you've likely noticed a ...

SEJ STAFF Matt G. Southern Senior News Writer at Search Engine Journal Google AdWords has introduced a new ‘Searches’ card which highlights popular words and phrases that are used to find your ...

This week we learned that Google is going to drop the name AdWords after 18 years and switch it to Google Ads. Google also released an Indexing API, which right now only works with job posting URLs, ...

Google began testing targeted ad placement in AdWords accounts to those spending more than $500,000 or $6 million annually for products other than AdWords tools. The first ads began to appear for one ...

Occasionally, clients decide to discontinue the services of their paid search advertising agencies. Sometimes they intend to let their paid accounts run with minimal oversight or stop their campaigns ...

AOL wants advertisers to be able to buy search ads that appear only on the AOL network. So, AOL has made a deal for a Google white-label AOL-branded search advertising service--dubbed AOL Search ...

How much are Wordsworth's words worth? Google AdWords can give you an exact figure. "Wandered" is worth nothing. "Lonely" is 92p. "Cloud" is £2.14. Pip Thornton, a PhD candidate in geopolitics and ...