New AI-powered chatbot shows great potential for revolutionizing search engine optimization. Here are some ways it's already being used. Watch out, Google. There’s a new player on the search engine ...

You should rigorously track your search rankings for top keywords in your niche. For example, in the sports retail industry, ...

As artificial intelligence (AI) becomes more sophisticated, search engine optimization will have to adapt. AI can already analyze data at a rate that humans can’t, so it’s only a matter of time until ...

Do marketers need to completely rethink their search strategies, or is AI search optimization simply a complement to ...

If you want to be relevant in the search engine results pages, creating content the aligns with search intent is important. A user’s intent is the reason behind their query. Search engines aim to ...

Founder at M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. It's no secret that Google hates spam. Ever since the ...

The alligator got my attention. Which, of course, was the point. When you hear that a 10-foot alligator is going to be released at a rooftop bar in South Florida, at a party for the people being ...

Researchers from Princeton University, Georgia Tech, Allen Institute for AI and IIT Delhi tested 9 ways to optimize for AI Search Engines Researchers successfully improved visibility of low ranked ...

Search engine crawlers (also called bots) comb through all the content they can find on the internet. They do so by following internal links within websites and links across different websites. The ...

Querying LLMs yourself is the simplest way to monitor LLM citations. You have many options like ChatGPT, Gemini, and Claude, ...