Randy G. finds Windows 8’s search tools a bit confusing. I offer some suggestions. Windows 8 may have the greatest learning curve of any Microsoft operating system. Fortunately, it generally offers at ...

So you’d like to launch a paid search marketing program. Or maybe you’ve launched one already, but you’re not sure what elements you might have overlooked. After all, when people think of paid search, ...

In the '90s, the web browser was the big app that analysts kept their eyes on. Netscape had an impressive headstart in the so-called "browser wars," but Navigator dwindled into obscurity after ...

The search engine results page (SERP) is a battleground for user attention riddled with colorful paid and organic content including shopping ads, Quick Answers, popular products, and videos. Today’s ...