Unity announced a new fee structure today, and developers are none too happy. “We are introducing a Unity Runtime Fee that is based upon each time a qualifying game is downloaded by an end user,” the ...
It's pretty simple on paper. From January 1 2024 any game that is using the Unity Engine will be paying a fee to Unity for every install on a new device. There’s a complex system of tiers and ways to ...
To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...
The title of Unity marketing director Darren William's talk at Unite 2013 may have been deliberately provocative 'marketing sucks' but it's unlikely anyone who witnessed his presentation will have ...