CRM is a tool that allows you to provide a better customer experience. It brings all information to one place, making it easier for you to personalise your messaging and offerings. In addition, CRM ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. This article is more than 3 years old. Customer service software ...

OK, take a deep breath. I'm going to spend some time distinguishing customer relationship management (CRM) from customer engagement management from customer experience management. Then you'll have to ...

If you’ve been around long enough to see a few CRM projects come and go, then you have probably noticed a pattern. Technology changes, the logos change, and the dashboards look shinier every few years ...

Apollo.io reports that sales reps waste time on manual dialing; effective dialer software improves productivity and ...

For modern sales reps, customer relationship management (CRM) is at the center of everything they do, whether they like it or not. CRM revenues grew 12.3 percent from 2014 to 2016, according to ...

My company sells and implements five customer relationship management applications and we've been doing this for too long to mention here without depressing myself. We've implemented CRM systems at ...

PG NOTE: Mike Boysen is not only a great friend of mine but he has been interestingly a somewhat stealthy influencer who has influenced the thinking of other industry analysts and influencers ...

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Create a CRM using Excel with dropdown customer selection and FILTER plus XLOOKUP, saving time while keeping leads and deals organized.