The Windows app store has taken many forms over the years, first launching with Windows 8 in 2012 as the "Windows Store," a marketplace for "modern" apps that never fully materialized. The store was ...

Posts from this author will be added to your daily email digest and your homepage feed. is a senior editor and founding member of The Verge who covers gadgets, games, and toys. He spent 15 years ...

The Microsoft Store is now an incredible, reliable, and safe place to discover and download apps on Windows. Everyone should be using it, and it's time to give it another chance if you're not. When ...

is a senior editor and author of Notepad, who has been covering all things Microsoft, PC, and tech for over 20 years. Microsoft is reportedly working on a big overhaul to its app store for Windows.

With the launch of the Windows 8 Consumer Preview, Microsoft has embraced the age of the app and opened its own app store — the Windows Store. Like Apple’s iOS App Store and Google’s Android Market, ...

After weeks of teasers and leaks, Windows 11 is official. Messy livestream aside, it looks like a sweet update. Though a leaked build revealed some of what was to come, and the OS upgrade doesn’t look ...

Microsoft is working on a new Store app for Windows 10. The new Store will feature a new UI and big policy changes for app developers. It's part of a larger effort to revitalize the storefront on ...

Ads are about to make their big debut in the Microsoft Store on Windows. Today, Microsoft announced the change, saying that developers can now advertise their apps directly in the Microsoft Store app ...