Perhaps you are one of them. If so, the idea of writing a blog post might sound like the most miserable self-promotional task you could undertake on behalf of your small business. I’m here to tell you ...

Neil Patel is a serial entrepreneur who has co-founded several successful web analytics firms such as Crazy Egg and Kissmetrics. He’s also one of the most prolific bloggers and content creators on the ...

Blogging is, without a doubt, one of the most effective ways to grow your small business. If your goal is to get consumers to visit your website and eventually buy your product or service, you have to ...

Want to know once and for all how to craft opening lines that engage readers and also support your SEO efforts? A blog introduction carries quite a bit of responsibility. These couple of lines of copy ...

For a blog post to be truly effective, it must be persuasive. This is especially true when you’re marketing a product, brand, or business online. You must persuade the reader that your idea, opinion, ...

Best of the Bot showcases Search Engine Land Bot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of ...

You can post an article on LinkedIn with the platform's article publishing tool, where you're able to write and publish your own article to share in-depth expertise with your network. The feature ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

If you’re a business owner, you probably know that things don’t just get rolling on their own. It’s a work in progress. Getting your name out there takes time, effort and sometimes determination ...

This is an at-home exercise only; no need to mail in the results. But here's the set-up: 1) Start with this headline on The Washington Post's site: 2) See how you can put this development in context ...