It should be clear to everyone that the Google documentation leak and the public documents from antitrust hearings do not really tell us exactly how the rankings work. The structure of organic search ...

Let’s say you just searched Google to learn more about this new AI Overview feature that everyone’s talking about. If your query triggers an AI Overview—and not every query will—then you might see an ...

Move over, Perplexity. There’s a new AI-powered search engine in town — and its creators think it can best the many, many other attempts out there. Called Genspark, the platform taps generative AI to ...

Most of us spend a lot of time inside a web browser. If you're a Chrome, Firefox, or Edge user, then you'll know these browsers come with a huge number of third-party extensions to augment the ...

I remember 1996 like it was yesterday. Banner ads were booming, and AltaVista was the coolest search engine around. The internet was flipping business models upside down, unlocking opportunities no ...