As new UK regulationsbanadverts for less healthy food and drinks on television before 9pm and online at all times, the attention of marketers and campaigners is shifting towards channelsso ...

Pizza chains are being hammered by several challenges – including changes in eating habits, the cost of eating out, and more at-home options – prompting one executive at a leading chain to announce ...

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Global social spend is set to total $247.3bn in 2024, up 14.3% year on year, ahead of paid search. Both Facebook and Instagram grew by more than 20% year on year in Q1 2024, and Meta is forecast to ...

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The WARC Creative 100 is a ranking of the world’s most awarded campaigns and companies for creativity. It tracks the results of creative award shows around the world, and acts as a benchmark for ...

Covers all major media and ad formats Includes ad spend by product category Quarterly data back to 1982 and projections for the next two years Data available in Excel format, via bespoke database ...

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The paths to marketing success have been laid out in WARC’s Anatomy of Effectiveness report. In our new podcast series, we’ll be interviewing industry practitioners to demonstrate the ways these ...

Earlier this year, Effie Worldwide joined the LIONS family alongside WARC, Cannes Lions and Contagious. As a result, we have decided that the WARC Awards will not continue in their current form and ...

WARC's Sustainability Hub features best practice, expert guidance and effectiveness case studies that will help marketers understand – and solve – the challenges of sustainability, including net zero.

Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors.