In the new year, one thing is clear: Artificial Intelligence (AI) is at the forefront of the marketing conversation. It's no longer a question of whether AI will dominate; rather, the question is what ...

Companies have adapted and leaned on digital strategies to connect internally and externally since the COVID-19 pandemic began. The most well-laid marketing plans have had to shift drastically, and we ...

Strong campaigns and sharp messaging will only go so far in today’s crowded, noisy B2B landscape—today's marketers need ...

MARKETING-INTERACTIVE is delighted to unveil the finalists of the 4th Annual Marketing Excellence Awards Indonesia.

Publishizer hosts pre-order campaigns to introduce publishing houses to authors who are racking up early sales, acting as a ...

The debate over Sydney Sweeney’s American Eagle jeans campaign is a perfect example. In the commercial, the actress, known ...

The inaugural DARE Innovation Awards , presented by Bell MTS, are set for Tuesday, Feb. 24, 2026, at the Royal Aviation ...

Creative industries can use generative technological tools for their ability to streamline repetitive tasks. For example, in ...

These services are integrated with advanced Adaptive Marketing Strategies, empowering organizations to thrive in today's ...

Mischief International has six projects in development, including with Oscar-nominated filmmaker David France, Finnish ...

With entries closing on September 25, marketers from Optus, BMW, Suncorp, Australian Pork and Bonds discuss judging the ...

Humans love stories. Since before recorded history, humans have woven fact into convenient fiction to explain and order their world. In spite of advancing technology, our stories perpetuate. The fly ...