Get the latest scoop on ad tech giants from an insider himself! Mediaocean sat down with former DoubleClick exec and Marketecture Founder Ari Paparo to chat about his book "Yield" and unpack the biggest shifts, shakeups, and lessons from the evolution of digital advertising. Check out this excerpt from our speaker series. #SpeakerSeries #AdTech #OmnichannelAdvertising | Mediaocean
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